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Gucci Flora

An immersive brand experience design using a branded food truck to promote Flora by Gucci perfume and boost brand awareness. Scented Sensations is the Flora by Gucci Branded Food Truck experience, aiming to transport you to an Italian summer garden through fragrances of gardenia, jasmine, and magnolia.

 

It offers custom flower bouquets inspired by these scents, with a mission to captivate and promote the perfume while enhancing brand awareness.

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